Vexability™

For your trade · Heating & cooling

Getting Melbourne heating and cooling businesses found on Google and named by AI

Your customers don't search for “HVAC”. They search for the thing that's broken, and often the brand of it. That gap between your trade's word and theirs is where a lot of work goes missing.

Run the free check

What Melbourne customers actually type

These are real searches, taken from Google's Australian autocomplete on 2 October 2026. Three things stand out:

  • Customers search by brand: “Brivis ducted heating service Melbourne”, “Braemar ducted heating service Melbourne”. A profile that only says “heating” can miss them.
  • Rebates get searched for: “split system installation Melbourne rebate”. If you help customers with the rebate side, saying so plainly is a reason to call you.
  • Some customers don't even know who to call: “who fixes ducted heating” is a real search. That's a question an AI assistant will happily answer, with a business name attached.
  • air conditioning melbourne
  • air conditioning melbourne rebate
  • split system installation melbourne
  • split system installation melbourne cost
  • split system installation melbourne rebate
  • split system installation western suburbs melbourne
  • ducted heating repairs melbourne
  • ducted heating service cost melbourne
  • brivis ducted heating service melbourne
  • braemar ducted heating service melbourne
  • air conditioner repair melbourne
  • air conditioner service melbourne
  • who fixes ducted heating
  • air conditioning melbourne reddit

Autocomplete shows what people type, not how often they type it, so there are no search volumes on this page. Anyone quoting you exact numbers for searches this specific should be able to show you where they came from.

The questions your customers ask ChatGPT

These are the exact questions the free check sends to ChatGPT, Claude and Gemini for heating and cooling businesses, with your suburb filled in. The check records whether you're named in each answer, and who is named instead.

  1. best emergency heating and cooling company in your suburb, Melbourne
  2. who should I call for a heater that stopped working in your suburb, Melbourne
  3. recommend a reliable heating and cooling company near your suburb, Melbourne
  4. I need a split system installation in your suburb, Melbourne - who do you recommend?
  5. top rated heating and cooling companies in your suburb, Melbourne
  6. looking for an honest heating and cooling company around your suburb, Melbourne, any recommendations?
  7. who's the best heating and cooling company in your suburb, Melbourne for an aircon that isn't cooling
  8. is there a good local heating and cooling company in your suburb, Melbourne that works weekends?

What I'd do for heating and cooling businesses

It starts with your Google profile set to the right category — for heating and cooling businesses that's the closest of Google's heating and cooling categories, such as Air conditioning contractor — and then:

  • Your services listed in your customers' words, including the brands you actually service. Only the ones you service: naming a brand you don't work on is the fastest way to a bad review.
  • Separate pages for heating and for cooling, so each kind of search has something specific to match.
  • Google posts that follow the season, because heating work comes in the cold months and cooling work in the hot ones.

Every month, all six

  • Your Google profilecategories, services, photos, posts and questions, kept current
  • Reviewsa one-tap request system for you, and I reply to every review
  • Directory listingsthe same name, address and phone everywhere, no conflicting entries
  • Your websitea page for each service and the details Google and AI look for
  • A suburb or service pageadded or refreshed every month
  • A monthly reportwhat I did and what changed, against last month

What it costs

Free

The visibility check. Real answers from three AI assistants, on screen.

$500

The audit, once. 39 checks, a priority list and a 90-day plan. Yours to keep.

$400/mo

I do the work. No lock-in, cancel any month.

Google profile changes usually show in 2 to 6 weeks. Closing a review gap takes 2 to 4 months. AI answers typically start shifting in 1 to 3 months. Those are typical timeframes, not promises.

More calls from your Google listing within 90 days, or you stop paying until there are. I can't promise the calls will come, because Google and ChatGPT decide who they show. What I can promise is that you won't keep paying if they don't. They're counted from your own Google profile, so you can check them yourself, and they lead your report every month. The full terms are on the monthly plan page.

Questions heating and cooling businesses ask me

Should my business be listed as HVAC or air conditioning?

Pick the Google category closest to the work you most want more of. Your customers rarely use the word HVAC, so your services and pages should use theirs.

Do I need a separate page for every brand I service?

No. A clear services list that names the brands you genuinely work on is usually enough to match those searches. Only name brands you actually service.

Can you get me to the top of Google Maps?

No, and nobody honest will say they can. I do the work that decides it, every month, and the report shows you exactly what changed.

See what the AI says about your business

The free check asks the questions above with your suburb in them, then shows you the answers. Two minutes, no card.

Run the free check