Guides
Plain-language guides on getting a Melbourne trade business found on Google and recommended by AI assistants. No jargon, no upsell.
"hipages Alternative: Stop Paying for Shared Tradie Leads"
"Paying hipages for leads two other tradies also get? Work out your real cost per job, then build visibility you own on Google Maps."
"Local SEO for Melbourne Electricians: What Works in 2026"
"What gets a Melbourne sparky into Google's map pack: the right category, your REC number, reviews that name the job, and real suburb pages."
How Tradies Get Google Reviews Without Begging
The simple text-after-the-job method that gets Melbourne tradies steady Google reviews, plus the rules that can get your listing penalised.
How ChatGPT Picks Which Melbourne Electrician to Recommend
We asked ChatGPT for a Melbourne electrician and watched how it chose. Here are the signals it actually uses, and how a tradie gets into that answer.
Why Your Plumbing Business Is Invisible on Google Maps
Doing good work but the phone's quiet? Here are the 5 usual reasons a Melbourne plumber disappears from the Google Maps map pack, and how to fix each one.
The 20-Minute Google Business Profile Fix for Tradies
Most Melbourne tradies have a half-finished Google Business Profile. Here's the 20-minute walkthrough to fix it, step by step, no agency needed.
How Melbourne Customers Actually Find a Tradie in 2026
Your customers threw out the Yellow Pages years ago. Here's exactly where they look now, and what it means for your Melbourne trade business.